In parallel with its continued growth, west London production rental company Entec Sound & Light has announced recent, significant investments in new products from Shure, DiGiCo and d&b audiotechnik, which will help to “future-proof” its ability to meet current client demand as well as support new business.
“Maintaining a cutting-edge inventory has always been a priority for Entec’s sound department and never more so than in today’s highly competitive market,” stated Jonny Clark, Entec’s head of sound. “Strengthening our relationships with some of the industry’s biggest and most forward-thinking technology brands is also very important to us, especially from a customer support perspective.”
Starting the year with multiple purchases of Shure’s UR4D wireless receiver, Entec’s most recent stock acquisitions include 28 channels of Shure’s high-tier Axient Digital system, offering maximum stability and combining AD Series hand held and lavalier mics with ShowLink remote control and Wireless Workbench software.
Clark commented: “Axient Digital is brand new, having been launched in April at NAB in Las Vegas, and Entec is proud to be one of the first rental companies to invest in such a large quantity. An increasing number of the projects we undertake have become very reliant on large, multi-frequency wireless systems and there has been a need to change to Axient Digital from Shure’s older UHF-R platform in order to provide dependable, high-quality frequency access in an environment of continued RF spectrum pressure. Our related purchase of 10 dual-channel Shure PSM 1000 in-ear monitoring systems is obviously also a reflection of our growth.”
From the DiGiCo portfolio, Entec has elected to invest in a pair of 72-channel DiGiCo SD12 consoles, a super-compact SD11i model and two SD-Racks. These purchases follow the acquisition earlier in the year of an additional SD7. Said Clark: “In our experience, DiGiCo consoles remain as popular as they ever were and these purchases reflect customer demand as well as our ongoing faith. Ever since the SD12 was launched in January, we have been swamped with enquiries so it’s gratifying that we can finally offer this console along with other favourites in the DiGiCo range.”